Client Profile: OSGi Alliance
The OSGi recruiting program was designed by Inventures to increase membership at all levels of the alliance in order to increase the resources required to accomplish the goals of the Alliance. Inventures identified prospects and then educated each one about the Alliance and its mission, helping prospects make an informed decision about joining OSGi. The process not only resolved the basic question about the OSGi value proposition, but also created a powerful, yet personal connection between the prospect and OSGi representatives that benefited everyone.
Graphic Copyright OSGi Alliance.